Privacy policy

This Privacy Policy explains how Aldrenne (“we”, “us” or “our”) collects, uses, stores and shares personal information when you visit aldrennestore.com, place an order, contact us or otherwise interact with our store.

It also explains the privacy rights that may apply to customers in the United Kingdom, European Economic Area and United States.

1. Contact details

Aldrenne is the trading name used by this store. For questions about this policy or requests concerning your personal information, contact:

Aldrenne
Website: https://aldrennestore.com
Email: support@aldrennestore.com

Business contact address:
8200 NW 41st St, 2nd Floor
Doral, FL 33166
United States

This address is for business correspondence. It is not our product returns facility.

2. Personal information we collect

The information processed depends on how you use our store and the services involved in your interaction.

Category Examples
Identifiers and contact details Name, email address, telephone number, billing and delivery addresses, IP address and customer identifiers.
Commercial information Products viewed or purchased, order history, transaction amounts, delivery records, returns and refunds.
Payment information Information submitted to payment providers, payment status, transaction references and information needed to investigate payment disputes.
Account information Account details and preferences, where you create or use a customer account.
Customer communications Enquiries, feedback, correspondence and photographs or documents you choose to provide.
Device and usage information Browser, operating system, device identifiers, pages visited, referring pages and interactions with our website.
Approximate location Country or region inferred from your IP address or delivery information.
Preferences Marketing choices, cookie preferences and records of consent.

Please do not send full payment card details, passwords or unnecessary identity documents to our customer service email.

3. Sources of information

We obtain personal information:

  • Directly from you when you place an order, contact us, subscribe or manage an account.

  • Automatically through website functionality, cookies and similar technologies.

  • From Shopify, payment providers, delivery companies and other providers supporting your transaction.

  • From analytics or advertising providers where those services are used and the relevant processing is permitted.

4. Purposes and legal bases

Where UK GDPR or EU GDPR applies, we process personal information on the following bases:

Purpose Legal basis
Accepting orders, processing payments, arranging delivery and handling contractual returns Performance of a contract or steps requested before entering into a contract.
Providing customer support Performance of a contract or our legitimate interest in responding to enquiries.
Preventing fraud, securing the website and investigating misuse Our legitimate interests in protecting customers and our business, and legal obligations where applicable.
Maintaining accounting, tax and other legally required records Compliance with legal obligations.
Managing disputes and legal claims Legal obligations and our legitimate interest in establishing, exercising or defending legal rights.
Analysing and improving services Legitimate interests where permitted; consent where required for tracking technologies or other processing.
Sending promotional communications Consent, or another basis expressly permitted by applicable marketing law.
Personalised advertising Consent where required, together with applicable rights to opt out.

We balance our legitimate interests against your rights and reasonable expectations.

Where processing relies on consent, you may withdraw that consent at any time without affecting the lawfulness of earlier processing.

5. Shopify and payment services

Our store operates on Shopify, which provides hosting, checkout and other ecommerce services.

When you make a purchase, information necessary to complete the transaction is processed by the payment provider selected at checkout. Where Shopify Payments is used, Shopify and its payment processing partners may process transaction, identity, device and payment information to authorise payments, prevent fraud, handle disputes and meet legal requirements.

Payment providers may act as independent controllers for certain activities, including regulatory compliance and fraud prevention. Their own privacy notices apply to those activities.

Shopify may also process information for its own purposes in connection with services you use, as explained in its privacy policies.

For further information:

6. Who receives personal information

Where necessary for the purposes described above, information is disclosed to:

  • Ecommerce and technology providers: Shopify and providers supporting hosting, checkout, website operation and security.

  • Payment and fraud prevention providers: to process payments, assess fraud risks and manage disputes.

  • Suppliers and fulfilment partners: to prepare, fulfil and manage orders.

  • Delivery and logistics providers: to deliver goods and handle delivery enquiries.

  • Returns partners: to receive, identify and process returned goods.

  • Communication providers: to deliver customer service, transactional messages and permitted marketing.

  • Analytics and advertising providers: where those services are used, subject to applicable consent and opt-out requirements.

  • Professional advisers: where necessary for accounting, insurance, legal or business advice.

  • Authorities and other legally authorised recipients: where disclosure is required by law or necessary to protect legal rights.

Information may also be disclosed in connection with a proposed or completed business transfer, merger or acquisition, subject to applicable confidentiality and data protection requirements.

7. Returns processing in China

Our returns facility is located at:

Huasheng Zhibo Industrial Park
Jinshagang 1st Road, Dalang Town
Dongguan, Guangdong
China

Handling a return may involve disclosing necessary information, such as your name, order number, contact details and return details, to the partner receiving or processing the goods.

For assistance with returns, contact support@aldrennestore.com.

8. Cookies, analytics and advertising

Cookies and similar technologies support functions such as shopping baskets, checkout, security and remembering preferences.

Where enabled, additional technologies may support audience measurement, personalisation and advertising. These technologies can involve device identifiers, browsing activity and interactions with products or advertisements.

Where consent is legally required, non-essential tracking must not operate before you give that consent. You can manage your choices through the privacy or cookie controls presented on our website and through your browser settings.

Rejecting optional tracking does not prevent you from making a purchase. Blocking essential technologies may affect checkout or other requested functions.

Withdrawing cookie consent or opting out generally affects future processing and does not automatically delete information already lawfully collected.

9. Marketing preferences

Where legally permitted, we may send promotional messages about products, collections and offers.

You can unsubscribe from marketing emails using the link in the message or by contacting support@aldrennestore.com.

Consent to optional marketing is not required to purchase from us. Unsubscribing does not stop essential communications about payments, orders, delivery or customer support.

10. International transfers

Our business contact address is in the United States, and our returns facility is in China. Shopify and other service providers may also process information in Canada and other countries where they operate.

International processing may involve countries whose laws differ from those in your country.

Where a transfer is subject to UK or European restrictions, it requires an applicable lawful transfer mechanism. Depending on the recipient and circumstances, mechanisms can include an adequacy decision, European Commission Standard Contractual Clauses, the UK International Data Transfer Agreement or UK Addendum, or a legally available exception.

These mechanisms are not interchangeable, and mentioning them in this policy does not itself establish a safeguard for a particular transfer.

Contact support@aldrennestore.com for information about the destination countries and safeguards relevant to your information, including how to request a copy of applicable safeguards, subject to appropriate redactions.

11. Retention

We retain personal information for as long as reasonably necessary for the purpose for which it was collected, subject to legal requirements.

We determine retention using the following criteria:

  • Order, payment and accounting records: applicable tax, accounting, dispute and legal recordkeeping requirements.

  • Customer service records: the time needed to resolve the enquiry and related complaints or claims.

  • Account information: the duration of the account relationship and any necessary legal or security retention afterwards.

  • Marketing information: the duration of the relevant permission or lawful marketing relationship.

  • Suppression records: the minimum information needed to respect an unsubscribe or objection.

  • Technical and security records: the period needed to operate services, investigate incidents and prevent misuse.

  • Consent records: the period needed to demonstrate and respect your privacy choices.

Where information is no longer needed, it is deleted or anonymised, subject to lawful preservation requirements and backup deletion cycles.

12. UK and EEA privacy rights

Subject to applicable conditions and exceptions, you may have the right to:

  • Obtain access to your personal information and information about its use.

  • Correct inaccurate or incomplete information.

  • Request deletion.

  • Restrict processing.

  • Receive eligible information in a portable format.

  • Object to processing based on legitimate interests.

  • Object to direct marketing at any time.

  • Withdraw consent.

  • Request applicable safeguards concerning solely automated decisions producing legal or similarly significant effects.

To submit a request, email support@aldrennestore.com.

We may request information reasonably necessary to verify your identity. Requests are normally answered within one month, with extensions where permitted by law. Where we cannot fulfil a request, we will explain the reason and available complaint options.

13. United States privacy rights

Depending on your state of residence, the law’s applicability to our business and the relevant processing, you may have rights to:

  • Confirm whether personal information is processed and access it.

  • Obtain information about the categories, sources, purposes and recipients of personal information.

  • Correct inaccuracies.

  • Delete personal information, subject to exceptions.

  • Receive a portable copy of eligible information.

  • Opt out of the sale of personal information.

  • Opt out of sharing for cross-context behavioural advertising or targeted advertising.

  • Limit certain uses of sensitive personal information where applicable.

  • Opt out of certain profiling activities.

  • Appeal a refusal to act on a request where state law provides that right.

  • Exercise privacy rights without unlawful discrimination.

Email support@aldrennestore.com to submit a request or appeal. Please identify the request and your state of residence so we can apply the appropriate requirements.

We may verify requests where permitted or required. Authorised agents may submit requests where applicable law allows, subject to proof of authority and any lawful verification requirements.

We respond within applicable statutory deadlines and explain any permitted extension.

14. Sale, sharing and targeted advertising

Some disclosures of identifiers, browsing activity or commercial information to advertising providers can qualify as a “sale”, “sharing” or targeted advertising under US state privacy laws, even without a monetary payment.

Where such processing occurs and applicable law provides an opt-out right, you may exercise it through the relevant website privacy controls or by contacting support@aldrennestore.com.

Where legally required, a valid universal opt-out signal, such as Global Privacy Control, must be treated as an opt-out for the browser or device transmitting it. Additional information may be needed to associate a request with an account where permitted by law.

A browser-level choice may need to be repeated on other browsers or devices.

15. Automated processing

Payment, fraud prevention and security services can use automated tools to assess transactions.

Where applicable law provides rights concerning solely automated decisions with legal or similarly significant effects, you may contact support@aldrennestore.com to request information and exercise those rights, including human review where required.

16. Security

We use technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration and disclosure.

No online transmission or storage system is completely secure. Please keep account credentials confidential and contact us if you suspect unauthorised use.

17. Children

Our store is intended for a general adult audience and is not directed at children under 16.

If you believe a child has provided personal information inappropriately, contact support@aldrennestore.com so we can investigate and take appropriate action.

18. Information necessary for purchases

Information such as delivery details and payment information is necessary to process and fulfil an order. Without it, we may be unable to complete your purchase.

Optional marketing and non-essential tracking choices are separate from the information necessary to fulfil an order.

19. Complaints

You may contact us about privacy concerns at support@aldrennestore.com.

You may also complain directly to a competent authority:

  • United Kingdom: Information Commissioner’s Office — https://ico.org.uk/make-a-complaint/

  • EEA: the data protection authority in your country of habitual residence, place of work or the place of the alleged infringement.

  • United States: your state attorney general or other competent privacy regulator, where applicable.

20. Updates

We may revise this policy to reflect changes in our services, processing activities or legal obligations.

The current version will appear on this page with an updated revision date. Where required, we will provide additional notice or request consent.

Using our website does not, by itself, constitute consent to processing that legally requires separate consent.